Is this the most radical menswear season ever?

Raf Simons SS15 Illustration Liana Sophia Ever(By Al Mulhall/Dazed) How Raf Simons, Rick Owens and Craig Green disrupted the fashion system – bow down to the holy trinity

It’s quite fitting, really, that Raf Simons and his show producer Thierry Dreyfus chose the eerie, almost deafening soundtrack to Jonathan Glazer’s Under The Skin as the musical backdrop to the designer’s SS15 collection earlier this week in Paris.

The film in itself marked a proper return to arthouse, and saw director Glazer catapulting a Hollywood A-lister (Dazed cover star Scarlett Johansson) into a mindfuck of a cinematic world that, unless you’d read the book the film was based on, you would struggle to put meaning to. And Glazer made no excuses for that.

The same could be said of the moment Simons created with his collection. When it came to the clothes, it all made sense. The backs of coats were emblazoned with Tumblr-style collages of personal pictures. Sharks, Katsushika Hokusai inspired prints and astronauts all made their way into the pieces. It was a trip down career memory lane for Simons and, as with all of his collections (yes, I’m die-hard), every piece spoke volumes.

It was more the set-up of the show that shook things up though. And Simons clearly wanted to make a statement. All attendees were asked to stand. It became a no-go for any hierarchy-laced seating plans. Immediately, this put everyone in the same boat and dropped any urgent need to reach for the nearest phone to live stream the collection on Instagram.

It was a call to action, and that action was to shut up and observe. Fashion critics doing their job aside, it was a remedy to the social media whirl of the industry and the street style picture drenched build-up to a show. This time, it was actually about the clothes themselves. No blogging friendly persona needed. Imagine that.

“It was a call to action, and that action was to shut up and observe.”

Simons wasn’t the only one wanting to remind the audience, and the rest of the world, what these collections are actually here for, too. This menswear season in particular seems to be a build-up of both beautiful and peculiar moments that were about actual emotional engagement with the clothes.

Rick Owens SS15 Mens collections, Dazed backstage

Photography Lea Colombo

In Paris, the anticipation for Rick Owens was as palpable as always. Last season, he sent hisatelier family down the runway, and previously he spun the internet into a frenzy with his gloriously anti-fashion Steppers performance. This time, although the presence of Elephant Man-inspired, powdered monsters verged on theatrical, the tapestry-like quality to the clothes felt tribal enough not to rely on a gimmick to get the point across.

In London, Craig Green had his audience in tears. Yes, he’s a new designer and the crying thing might sound like an overstatement, but in today’s style culture, it can be rare to come across something that actually moves you. With Green, it’s the seduction of the weirdly masculine fluidity of his layered-up approach to design that captures you. Plus, having Wim Mertens’ “Struggle For Pleasure” playing in the background is also a surefire way to get people weeping.

Photography: Lea Colombo and Philip Trengove Illustration: Liana Sophia Ever

Read the full post on Dazed

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s